When a piece of flying debris hit CNN's Anderson Cooper during a Hurricane Milton broadcast, it wasn't just a close call. It was a wake-up call for the whole news business. As big storms happen more often due to climate change, news teams are rethinking how they cover these events in today's digital world.
For years, weather reporters have faced danger to show viewers what hurricanes, tornadoes, and floods look like up close. These exciting reports make for great TV, but they also bring up big questions about what's right and responsible in journalism.
Some say these dramatic videos help the public. They argue that seeing the real dangers makes people take warnings seriously. However, others worry about the downsides. A common concern is that showcasing reporters in dangerous situations might unintentionally normalize risky behavior. There's a fear that viewers, especially thrill-seekers, might be inspired to venture out into storms themselves, mistakenly believing it's safe if professionals are doing it.
As news teams grapple with these issues, some want a total rethink of storm coverage. Others are working on better training. The Poynter Institute, which helps train journalists, now teaches how to cover big storms safely and well.
News organizations face the ongoing challenge of balancing their mission to inform the public with the need to ensure the safety of their personnel during extreme weather coverage.
Watching reporters like Anderson Cooper work in harsh weather brings up questions about where to draw the line between important field reporting and taking too many risks.